Customer Journey Analytics Market Size, Share, Trends & Analysis By Type, Regional Outlook, Industry Insights, Key Players, Applications And Forecast To 2028

  • Category:Software & Hardware
  • Published on:May 2021
  • Pages:106
  • Formats:
  • Report Code:35266

Report Summary

Eternity Insights has published a new study on Global Customer Journey Analytics Market focusing on key segments as by Type (Web, Social media, Mobile, Email, Branch/store, Call center, Others (surveys, promotional events, and sales representatives)), by Application (Customer segmentation and targeting, Customer behavioral analysis, Customer churn analysis, Campaign management, Brand management, Product management, Others (customer loyalty and process management)), and by region. This deep dive re-search report highlights the market and competitive intelligence across the key segments of the mar-ket. The report also considers the impact of COVID-19 on the global Customer Journey Analytics Market.

The report considers 2018-2020 as historic period, 2021 as base year, and 2022-2028 as forecast period. The report includes quantitative analysis of the market supported by the market drivers, challenges, and trends to accurately map the market scenario and competition. Moreover, key insights related to market having direct impact on the market will also be covered.

Customer Journey Analytics Market report is based on robust research methodology designed using blend of research ap-proaches developed using secondary/desk research and validated through the primary research and expert insights. Eternity Insights also uses paid data bases such as FACIVA, Hoovers, and other bench-marking and forecasting tools to provide accurate statistical analysis of supply and demand trends.

Global Customer Journey Analytics Market Size, 2018-2028 (USD Million)

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Global Customer Journey Analytics Market Segmentation:

Customer Journey Analytics Market, By Type

  • Web
  • Social media
  • Mobile
  • Email
  • Branch/store
  • Call center
  • Others (surveys
  • promotional events
  • and sales representatives)

Customer Journey Analytics Market, By Application

  • Customer segmentation and targeting
  • Customer behavioral analysis
  • Customer churn analysis
  • Campaign management
  • Brand management
  • Product management
  • Others (customer loyalty and process management)

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Geographically, the market is categorized in to five regions as North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. North America region dominates the global Customer Journey Analytics market in terms of demand generation. The Customer Journey Analytics market in Asia Pacific region is expected to grow at significantly high growth rate. The regional market is further sub-segmented and analyzed at granular level across key countries. The report will include market size and forecast for Customer Journey Analytics market for below listed coun-tries across each region.

North America (U.S. and Canada), Europe (Germany, France, Italy, UK, Spain, and Rest of Europe), Asia Pacific (China, India, Japan, Australia, and Rest of Asia Pacific region); Latin America (Brazil, Mexico, and rest of the Latin America); Middle East and Africa (GCC, South Africa, and Rest of the Middle East and Africa).

Global Customer Journey Analytics Market Taxonomy:

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Global Customer Journey Analytics Market Competitive Landscape

The global Customer Journey Analytics market analysis report covers detailed analysis of competitive scenario across globe. The report includes profiles of leading players covering below details

  • Company Overview
  • Financial Analysis
  • Product Portfolio Analysis
  • Strategic Overview
  • SWOT Analysis

List of Companies Profiled in the report:

  • Salesforce
  • IBM
  • Adobe Systems
  • Nice Systems
  • SAP
  • Verint Systems
  • Pointillist
  • Clickfox
  • Quadient
  • Kitewheel
  • Servion
  • Callminer
  • Other Players of Specific Interest can be added based on requirement

Market Segmentation

Report Attributes Details
The market size value in 2021 USD XX.XX Million
CAGR (2021 - 2028) XX.XX %
The Revenue forecast in 2028 USD XX.XX Million
Base year for estimation 2021
Historical data 2018-2019
Forecast period 2022-2028
Quantitative units
  • Revenue in USD Million
  • CAGR from 2021 to 2028
Report coverage Revenue forecast, company ranking, competitive landscape, growth factors, and trends
Segments covered By Type Outlook, Application Outlook, Regional Outlook
By Type Outlook Web, Social media, Mobile, Email, Branch/store, Call center, Others (surveys, promotional events, and sales representatives)
By Application Outlook Customer segmentation and targeting, Customer behavioral analysis, Customer churn analysis, Campaign management, Brand management, Product management, Others (customer loyalty and process management)
Regional scope North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Country scope U.S., Canada, U.K., Germany, France, BENELUX, China, India, Japan, South Korea, Brazil, Saudi Arabia, UAE, Turkey
Key companies profiled Salesforce, IBM, Adobe Systems, Nice Systems, SAP, Verint Systems, Pointillist, Clickfox, Quadient, Kitewheel, Servion, Callminer
Customization Available Yes, the report can be tailored to meet your specific requirements.

Key Benefits to the stake holders

  • Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
  • Provision of market value (USD Billion) and volume (Tons) data for each segment and sub-segment
  • Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
  • Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
  • Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions and acquisitions in the past five years of companies profiled
  • Extensive company profiles comprising of company overview, company insights, product benchmarking and SWOT analysis for the major market players
  • The current as well as the future market outlook of the industry with respect to recent developments (which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
  • Includes an in-depth analysis of the market of various perspectives through Porter’s five forces analysis
  • Provides insight into the market through Value Chain
  • Market dynamics scenario, along with growth opportunities of the market in the years to come

Table Of Contents

Table of Contents

Customer Journey Analytics Market Report by Company, Regions, Types and Applications, Global Status and Forecast to 2025
1 Industry Overview of Customer Journey Analytics
1.1 Customer Journey Analytics Market Overview
1.1.1 Customer Journey Analytics Product Scope
1.1.2 Market Status and Outlook
1.2 Global Customer Journey Analytics Market Size and Analysis by Regions
1.2.1 North America
1.2.2 Europe
1.2.3 China
1.2.4 Rest of Asia Pacific
1.2.5 Central & South America
1.2.6 Middle East & Africa
1.3 Customer Journey Analytics Market by Type
1.3.1 Web
1.3.2 Social media
1.3.3 Mobile
1.3.4 Email
1.3.5 Branch/store
1.3.6 Call center
1.3.7 Others (surveys, promotional events, and sales representatives)
1.4 Customer Journey Analytics Market by End Users/Application
1.4.1 Customer segmentation and targeting
1.4.2 Customer behavioral analysis
1.4.3 Customer churn analysis
1.4.4 Campaign management
1.4.5 Brand management
1.4.6 Product management
1.4.7 Others (customer loyalty and process management)

2 Global Customer Journey Analytics Competition Analysis by Players
2.1 Customer Journey Analytics Market Size (Value) by Players (2019 and 2020)
2.2 Competitive Status and Trend
2.2.1 Market Concentration Rate
2.2.2 Product/Service Differences
2.2.3 New Entrants
2.2.4 The Technology Trends in Future

3 Company (Top Players) Profiles
3.1 Salesforce
3.1.1 Company Profile
3.1.2 Main Business/Business Overview
3.1.3 Products, Services and Solutions
3.1.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.1.5 Recent Developments
3.2 IBM
3.2.1 Company Profile
3.2.2 Main Business/Business Overview
3.2.3 Products, Services and Solutions
3.2.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.2.5 Recent Developments
3.3 Adobe Systems
3.3.1 Company Profile
3.3.2 Main Business/Business Overview
3.3.3 Products, Services and Solutions
3.3.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.3.5 Recent Developments
3.4 Nice Systems
3.4.1 Company Profile
3.4.2 Main Business/Business Overview
3.4.3 Products, Services and Solutions
3.4.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.4.5 Recent Developments
3.5 SAP
3.5.1 Company Profile
3.5.2 Main Business/Business Overview
3.5.3 Products, Services and Solutions
3.5.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.5.5 Recent Developments
3.6 Verint Systems
3.6.1 Company Profile
3.6.2 Main Business/Business Overview
3.6.3 Products, Services and Solutions
3.6.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.6.5 Recent Developments
3.7 Pointillist
3.7.1 Company Profile
3.7.2 Main Business/Business Overview
3.7.3 Products, Services and Solutions
3.7.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.7.5 Recent Developments
3.8 Clickfox
3.8.1 Company Profile
3.8.2 Main Business/Business Overview
3.8.3 Products, Services and Solutions
3.8.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.8.5 Recent Developments
3.9 Quadient
3.9.1 Company Profile
3.9.2 Main Business/Business Overview
3.9.3 Products, Services and Solutions
3.9.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.9.5 Recent Developments
3.10 Kitewheel
3.10.1 Company Profile
3.10.2 Main Business/Business Overview
3.10.3 Products, Services and Solutions
3.10.4 Customer Journey Analytics Revenue (Value) (2017-2020)
3.10.5 Recent Developments
3.11 Servion
3.12 Callminer

4 Global Customer Journey Analytics Market Size by Type and Application (2017-2020)
4.1 Global Customer Journey Analytics Market Size by Type (2017-2020)
4.2 Global Customer Journey Analytics Market Size by Application (2017-2020)
4.3 Potential Application of Customer Journey Analytics in Future
4.4 Top Consumer/End Users of Customer Journey Analytics

5 North America Customer Journey Analytics Development Status and Outlook
5.1 North America Customer Journey Analytics Market Size (2017-2020)
5.2 North America Customer Journey Analytics Market Size and Market Share by Players (2019 and 2020)

6 Europe Customer Journey Analytics Development Status and Outlook
6.1 Europe Customer Journey Analytics Market Size (2017-2020)
6.2 Europe Customer Journey Analytics Market Size and Market Share by Players (2019 and 2020)

7 China Customer Journey Analytics Development Status and Outlook
7.1 China Customer Journey Analytics Market Size (2017-2020)
7.2 China Customer Journey Analytics Market Size and Market Share by Players (2019 and 2020)

8 Rest of Asia Pacific Customer Journey Analytics Development Status and Outlook
8.1 Rest of Asia Pacific Customer Journey Analytics Market Size (2017-2020)
8.2 Rest of Asia Pacific Customer Journey Analytics Market Size and Market Share by Players (2019 and 2020)

9 Central & South America Customer Journey Analytics Development Status and Outlook
9.1 Central & South America Customer Journey Analytics Market Size (2017-2020)
9.2 Central & South America Customer Journey Analytics Market Size and Market Share by Players (2019 and 2020)

10 Middle East & Africa Customer Journey Analytics Development Status and Outlook
10.1 Middle East & Africa Customer Journey Analytics Market Size (2017-2020)
10.2 Middle East & Africa Customer Journey Analytics Market Size and Market Share by Players (2019 and 2020)

11 Market Forecast by Regions, Type and Application (2021-2027)
11.1 Global Customer Journey Analytics Market Size (Value) by Regions (2021-2027)
11.1.1 North America Customer Journey Analytics Revenue and Growth Rate (2021-2027)
11.1.2 Europe Customer Journey Analytics Revenue and Growth Rate (2021-2027)
11.1.3 China Customer Journey Analytics Revenue and Growth Rate (2021-2027)
11.1.4 Rest of Asia Pacific Customer Journey Analytics Revenue and Growth Rate (2021-2027)
11.1.5 Central & South America Customer Journey Analytics Revenue and Growth Rate (2021-2027)
11.1.6 Middle East & Africa Customer Journey Analytics Revenue and Growth Rate (2021-2027)
11.2 Global Customer Journey Analytics Market Size (Value) by Type (2021-2027)
11.3 Global Customer Journey Analytics Market Size by Application (2021-2027)

12 Customer Journey Analytics Market Dynamics
12.1 Customer Journey Analytics Market Opportunities
12.2 Customer Journey Analytics Challenge and Risk
12.2.1 Competition from Opponents
12.2.2 Downside Risks of Economy
12.3 Customer Journey Analytics Market Constraints and Threat
12.3.1 Threat from Substitute
12.3.2 Government Policy
12.3.3 Technology Risks
12.4 Customer Journey Analytics Market Driving Force
12.4.1 Growing Demand from Emerging Markets
12.4.2 Potential Application

13 Market Effect Factors Analysis
13.1 Technology Progress/Risk
13.1.1 Substitutes
13.1.2 Technology Progress in Related Industry
13.2 Consumer Needs Trend/Customer Preference
13.3 External Environmental Change
13.3.1 Economic Fluctuations
13.3.2 Other Risk Factors

14 Research Finding/Conclusion

15 Appendix
Methodology
Analyst Introduction
Data Source

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