Context Advertising Market Size, Share, Trends & Analysis By Type, Regional Outlook, Industry Insights, Key Players, Applications And Forecast To 2028

  • Category:Software & Hardware
  • Published on:May 2021
  • Pages:285
  • Formats:
  • Report Code:39203

Report Summary

Eternity Insights has published a new study on Global Context Advertising Market focusing on key segments as by Type (Activity-based Advertising, Location-based Advertising, Others), by Application (Consumer Goods, Retail, and Restaurants, Telecom and IT, Banking, Financial Services, and Insurance (BFSI), Media and Entertainment, Travel, Transportation, and Automobile, Healthcare, Academia and Government, Others), and by region. This deep dive re-search report highlights the market and competitive intelligence across the key segments of the mar-ket. The report also considers the impact of COVID-19 on the global Context Advertising Market.

The report considers 2018-2020 as historic period, 2021 as base year, and 2022-2028 as forecast period. The report includes quantitative analysis of the market supported by the market drivers, challenges, and trends to accurately map the market scenario and competition. Moreover, key insights related to market having direct impact on the market will also be covered.

Context Advertising Market report is based on robust research methodology designed using blend of research ap-proaches developed using secondary/desk research and validated through the primary research and expert insights. Eternity Insights also uses paid data bases such as FACIVA, Hoovers, and other bench-marking and forecasting tools to provide accurate statistical analysis of supply and demand trends.

Global Context Advertising Market Size, 2018-2028 (USD Million)

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Global Context Advertising Market Segmentation:

Context Advertising Market, By Type

  • Activity-based Advertising
  • Location-based Advertising
  • Others

Context Advertising Market, By Application

  • Consumer Goods
  • Retail
  • and Restaurants
  • Telecom and IT
  • Banking
  • Financial Services
  • and Insurance (BFSI)
  • Media and Entertainment
  • Travel
  • Transportation
  • and Automobile
  • Healthcare
  • Academia and Government
  • Others

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Geographically, the market is categorized in to five regions as North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. North America region dominates the global Context Advertising market in terms of demand generation. The Context Advertising market in Asia Pacific region is expected to grow at significantly high growth rate. The regional market is further sub-segmented and analyzed at granular level across key countries. The report will include market size and forecast for Context Advertising market for below listed coun-tries across each region.

North America (U.S. and Canada), Europe (Germany, France, Italy, UK, Spain, and Rest of Europe), Asia Pacific (China, India, Japan, Australia, and Rest of Asia Pacific region); Latin America (Brazil, Mexico, and rest of the Latin America); Middle East and Africa (GCC, South Africa, and Rest of the Middle East and Africa).

Global Context Advertising Market Taxonomy:

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Global Context Advertising Market Competitive Landscape

The global Context Advertising market analysis report covers detailed analysis of competitive scenario across globe. The report includes profiles of leading players covering below details

  • Company Overview
  • Financial Analysis
  • Product Portfolio Analysis
  • Strategic Overview
  • SWOT Analysis

List of Companies Profiled in the report:

  • Act-on Software
  • Adobe Systems
  • Amazon.com
  • Amobee (Subsidiary of Singapore Telecommunications)
  • AOL
  • Facebook
  • Flurry (Yahoo's Developer Network)
  • Flytxt
  • Google
  • IAC
  • Infolinks
  • Inmobi
  • Marketo
  • Media.net (Acquired by Beijing Miteno Communication Technology)
  • Microsoft
  • Millennial Media
  • Sap
  • Simplycast
  • Twitter
  • Yahoo
  • Other Players of Specific Interest can be added based on requirement

Market Segmentation

Report Attributes Details
The market size value in 2021 USD XX.XX Million
CAGR (2021 - 2028) XX.XX %
The Revenue forecast in 2028 USD XX.XX Million
Base year for estimation 2021
Historical data 2018-2019
Forecast period 2022-2028
Quantitative units
  • Revenue in USD Million
  • CAGR from 2021 to 2028
Report coverage Revenue forecast, company ranking, competitive landscape, growth factors, and trends
Segments covered By Type Outlook, Application Outlook, Regional Outlook
By Type Outlook Activity-based Advertising, Location-based Advertising, Others
By Application Outlook Consumer Goods, Retail, and Restaurants, Telecom and IT, Banking, Financial Services, and Insurance (BFSI), Media and Entertainment, Travel, Transportation, and Automobile, Healthcare, Academia and Government, Others
Regional scope North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Country scope U.S., Canada, U.K., Germany, France, BENELUX, China, India, Japan, South Korea, Brazil, Saudi Arabia, UAE, Turkey
Key companies profiled Act-on Software, Adobe Systems, Amazon.com, Amobee (Subsidiary of Singapore Telecommunications), AOL, Facebook, Flurry (Yahoo's Developer Network), Flytxt, Google, IAC, Infolinks, Inmobi, Marketo, Media.net (Acquired by Beijing Miteno Communication Technology), Microsoft, Millennial Media, Sap, Simplycast,Twitter, Yahoo,
Customization Available Yes, the report can be tailored to meet your specific requirements.

Key Benefits to the stake holders

  • Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
  • Provision of market value (USD Billion) and volume (Tons) data for each segment and sub-segment
  • Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
  • Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
  • Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions and acquisitions in the past five years of companies profiled
  • Extensive company profiles comprising of company overview, company insights, product benchmarking and SWOT analysis for the major market players
  • The current as well as the future market outlook of the industry with respect to recent developments (which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
  • Includes an in-depth analysis of the market of various perspectives through Porter’s five forces analysis
  • Provides insight into the market through Value Chain
  • Market dynamics scenario, along with growth opportunities of the market in the years to come

Table Of Contents

Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Context Advertising Market Size Growth Rate by Type (2014-2025)
1.4.2 Activity-based Advertising
1.4.3 Location-based Advertising
1.4.4 Others
1.5 Market by Application
1.5.1 Global Context Advertising Market Share by Application (2014-2025)
1.5.2 Consumer Goods, Retail, and Restaurants
1.5.3 Telecom and IT
1.5.4 Banking, Financial Services, and Insurance (BFSI)
1.5.5 Media and Entertainment
1.5.6 Travel, Transportation, and Automobile
1.5.7 Healthcare
1.5.8 Academia and Government
1.5.9 Others
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Context Advertising Market Size
2.2 Context Advertising Growth Trends by Regions
2.2.1 Context Advertising Market Size by Regions (2014-2025)
2.2.2 Context Advertising Market Share by Regions (2017-2020)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Context Advertising Market Size by Manufacturers
3.1.1 Global Context Advertising Revenue by Manufacturers (2017-2020)
3.1.2 Global Context Advertising Revenue Market Share by Manufacturers (2017-2020)
3.1.3 Global Context Advertising Market Concentration Ratio (CR5 and HHI)
3.2 Context Advertising Key Players Head office and Area Served
3.3 Key Players Context Advertising Product/Solution/Service
3.4 Date of Enter into Context Advertising Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Context Advertising Market Size by Type (2017-2020)
4.2 Global Context Advertising Market Size by Application (2017-2020)

5 United States
5.1 United States Context Advertising Market Size (2017-2020)
5.2 Context Advertising Key Players in United States
5.3 United States Context Advertising Market Size by Type
5.4 United States Context Advertising Market Size by Application

6 Europe
6.1 Europe Context Advertising Market Size (2017-2020)
6.2 Context Advertising Key Players in Europe
6.3 Europe Context Advertising Market Size by Type
6.4 Europe Context Advertising Market Size by Application

7 China
7.1 China Context Advertising Market Size (2017-2020)
7.2 Context Advertising Key Players in China
7.3 China Context Advertising Market Size by Type
7.4 China Context Advertising Market Size by Application

8 Japan
8.1 Japan Context Advertising Market Size (2017-2020)
8.2 Context Advertising Key Players in Japan
8.3 Japan Context Advertising Market Size by Type
8.4 Japan Context Advertising Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Context Advertising Market Size (2017-2020)
9.2 Context Advertising Key Players in Southeast Asia
9.3 Southeast Asia Context Advertising Market Size by Type
9.4 Southeast Asia Context Advertising Market Size by Application

10 India
10.1 India Context Advertising Market Size (2017-2020)
10.2 Context Advertising Key Players in India
10.3 India Context Advertising Market Size by Type
10.4 India Context Advertising Market Size by Application

11 Central & South America
11.1 Central & South America Context Advertising Market Size (2017-2020)
11.2 Context Advertising Key Players in Central & South America
11.3 Central & South America Context Advertising Market Size by Type
11.4 Central & South America Context Advertising Market Size by Application

12 International Players Profiles
12.1 Act-on Software
12.1.1 Act-on Software Company Details
12.1.2 Company Description and Business Overview
12.1.3 Context Advertising Introduction
12.1.4 Act-on Software Revenue in Context Advertising Business (2017-2020)
12.1.5 Act-on Software Recent Development
12.2 Adobe Systems
12.2.1 Adobe Systems Company Details
12.2.2 Company Description and Business Overview
12.2.3 Context Advertising Introduction
12.2.4 Adobe Systems Revenue in Context Advertising Business (2017-2020)
12.2.5 Adobe Systems Recent Development
12.3 Amazon.com
12.3.1 Amazon.com Company Details
12.3.2 Company Description and Business Overview
12.3.3 Context Advertising Introduction
12.3.4 Amazon.com Revenue in Context Advertising Business (2017-2020)
12.3.5 Amazon.com Recent Development
12.4 Amobee (Subsidiary of Singapore Telecommunications)
12.4.1 Amobee (Subsidiary of Singapore Telecommunications) Company Details
12.4.2 Company Description and Business Overview
12.4.3 Context Advertising Introduction
12.4.4 Amobee (Subsidiary of Singapore Telecommunications) Revenue in Context Advertising Business (2017-2020)
12.4.5 Amobee (Subsidiary of Singapore Telecommunications) Recent Development
12.5 AOL
12.5.1 AOL Company Details
12.5.2 Company Description and Business Overview
12.5.3 Context Advertising Introduction
12.5.4 AOL Revenue in Context Advertising Business (2017-2020)
12.5.5 AOL Recent Development
12.6 Facebook
12.6.1 Facebook Company Details
12.6.2 Company Description and Business Overview
12.6.3 Context Advertising Introduction
12.6.4 Facebook Revenue in Context Advertising Business (2017-2020)
12.6.5 Facebook Recent Development
12.7 Flurry (Yahoo's Developer Network)
12.7.1 Flurry (Yahoo's Developer Network) Company Details
12.7.2 Company Description and Business Overview
12.7.3 Context Advertising Introduction
12.7.4 Flurry (Yahoo's Developer Network) Revenue in Context Advertising Business (2017-2020)
12.7.5 Flurry (Yahoo's Developer Network) Recent Development
12.8 Flytxt
12.8.1 Flytxt Company Details
12.8.2 Company Description and Business Overview
12.8.3 Context Advertising Introduction
12.8.4 Flytxt Revenue in Context Advertising Business (2017-2020)
12.8.5 Flytxt Recent Development
12.9 Google
12.9.1 Google Company Details
12.9.2 Company Description and Business Overview
12.9.3 Context Advertising Introduction
12.9.4 Google Revenue in Context Advertising Business (2017-2020)
12.9.5 Google Recent Development
12.10 IAC
12.10.1 IAC Company Details
12.10.2 Company Description and Business Overview
12.10.3 Context Advertising Introduction
12.10.4 IAC Revenue in Context Advertising Business (2017-2020)
12.10.5 IAC Recent Development
12.11 Infolinks
12.12 Inmobi
12.13 Marketo
12.14 Media.net (Acquired by Beijing Miteno Communication Technology)
12.15 Microsoft
12.16 Millennial Media
12.17 Sap
12.18 Simplycast
12.19 Twitter
12.20 Yahoo

13 Market Forecast 2021-2027
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2021-2027)
13.10 Market Size Forecast by Application (2021-2027)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details

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